SFVN Investment Joint Stock Company Hosts Internal Training on Zalo Ads: Enhancing the Ability to Reach Potential Customers

In an effort to improve customer outreach and strengthen online advertising strategies, SFVN Investment Joint Stock Company conducted an internal training session on Zalo Ads on November 8, 2024, at its headquarters.

The course was designed to equip employees with the essential knowledge and skills to optimize advertising campaigns on the Zalo platform—a social media channel that is increasingly solidifying its position in the Vietnamese market. The training covered topics ranging from setting up accounts and optimizing ad budgets to advanced techniques for campaign analysis and performance measurement.

Participants not only absorbed theoretical knowledge but also had the chance to practice in class through real-world scenarios, enhancing their ability to apply what they learned to their daily work.

Sharing her thoughts after the training, Ms. Tường Vy, a representative from the Marketing Department, stated: “Zalo Ads is a powerful tool that allows us to target the right customer segments while optimizing advertising costs. This training session has equipped our team with the necessary techniques to maximize the platform's potential.”

The internal Zalo Ads training is part of a series of training initiatives organized by SFVN to continuously improve the quality of its workforce, aiming to become a leading entity in the derivative commodities investment sector in Vietnam.